Buying and selling domain names
2 03 2007
Nowadays, most Internet enabled people have a personal domain, so does the e-commerce enabled online businesses and even many brick and mortar businesses. Domain names are really cheap now and it’s getting really hard these days to find the best domain for oneself which is still available.
Most of us know that as the .com is the most popular, old and widely used top level domain, there are limited choices for people or businesses to choose their names from the available names in the .com registry. Having a .com domain is one of the most important requirements of a serious e-commerce enabled business…here comes the concept of buying and selling domain names.
In analogy to the hoarding of goods in the physical marketplace to sell them later at a premium rate, the cyber marketplace also has people or domainers who buy keyword-rich, pronounceable, brandable and easily marketable domain names over years, for selling them at premium to interested businesses and individuals. There are even companies who maintain a huge domain portfolio of premium domain names and interested parties can buy their desired domain names from them.
Domaining generally requires huge capital and the ability to undertake risks. Thousands of domains may need to be held for years without being sold, so only big agencies and individuals with much money can only enter this business seriously.
Such premium domains are either sold on auctions, fixed price (buy it now) or by negotiations. Individuals and business buying and selling domains must keep themselves informed on the latest trends, dependence of various factors on the domain value and other tips and tricks to get the best deal out of this domain business.
The domain business is still hot and will continue to be the same in the coming years. So, if you have the money and willing to take on the risk, domaining is for you. And customers who want to buy domains that are already taken, learn as much as you can before you close a deal with domainers.

